Distribution Partner Specialist - North
Red Bull
Islamabad, Islamabad, Pakistan
3d ago


Areas that play to your strengths

All the responsibilities we'll trust you with :

Coordinate regular meetings with distribution partner’s teams in order to communicate company strategy and priorities, review business KPI’s, discuss opportunities and threats in the region, run trainings and update sales teams.

Assign sales, distribution, execution etc. targets to DPs based on business targets (and relevant teams) and follow up these targets regularly.

Regular Trade Visits with DPMs / DPSs and their Field teams to unlock distribution and execution opportunities.

Analyse the opportunities in the region, take proper action and implement as needed.

Ensures DPs fully understand and execute Red Bull execution / merchandising standards.

Plan and Execute incentive programs in line with company targets in order to keep sales representatives focused and motivated.

Be a credible beverage business consultant to DPs and customers and act as a category captain by presenting category and Red Bull Potential.

Manage and achieve defined KPI targets for the region : store coverage, distribution, additional store placements, cashier coolers, Perfect Store, etc.

Thorough working knowledge of distributors internal systems and structure.

Secures agreement on necessary subjects (distribution build-up by month / channel, sales forecast by SKU / month / channel / segments).

Understands distributor’s hierarchy and has relationship from the top down (Owner to Managers).

Clear understanding of the person responsible and accountable for tasks or programs within DP.

Manage assigned budgets where applicable (Examples : incentive budgets, free goods budget, POS budget and in some cases regional account budgets).

Maintains strong working knowledge of all relevant Red Bull systems.

Proactively uses available reports to maximize on all opportunities including competitor intelligence.

Holds DPs accountable for data submission into RB systems to ensure accurate and timely information.

Share and enforce guidelines with regards to Red Bull’s inventory policy.

Develops working knowledge of geographic and demographic areas in assigned geography.

Ensure a sustainable Go to Market (GTM) strategy and structure in assigned geography.

Develops expertise with regards to product competition and distributor competition in respective area.

Communicates regularly and works effectively with all internal sales team (Off-Premise Key Accounts) and marketing teams to secure full alignment of the sales goals with the DP.

Manage Risk by taking alternative precautions with a proactive approach by determining the risks that would hamper Red Bull business.

Represent Red Bull brand and values in the best way, including appearance, attitude and behaviour.


Your areas of knowledge and expertise

that matter most for this role :

  • Strong field sales experience and track record in Consumer Goods industry (Beverage preferred)
  • 3+ years (Distributor and Supplier experience preferred)
  • Proficient in MS Office (Word, Excel, Power Point), management reporting and budget control
  • Hands on geographical knowledge of the local market
  • Strong communicator and motivator across all levels and departments (360 Approach)
  • Able to manage conflict, numerate and be analytical
  • Able to work independently with responsibility, and be organized (planning, time and resource management)
  • Bachelors Degree Masters Degree (Preferred)
  • Fluent in Urdu & English
  • Travel 50%
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