Market Research Associate
i2c Inc
Lahore, Punyab, Pakistan
1d ago

Job Description :

  • Support teams in market research
  • Perform in-depth competitive research
  • Identify, shortlist and compile lists based on target personas
  • Determine new methods of lead aggregation
  • Collect and analyze data on prospects, customers, competitors, and the marketplace
  • Support teams in lead segmentation
  • Conduct research for accurate lead attribution
  • Perform research and compile data for bench marking
  • We are looking for :

  • Bachelors in Business, Marketing, Communication; Master’s Degree a plus
  • 1-3 years’ experience
  • Skills :

  • Exceptional research skills and out of the box thinking to pull data from different sources
  • Pro knowledge of Google Search commands and queries
  • Analytical mindset to compile, process and work with data
  • Basic knowledge of key Marketing concepts like leads, campaigns, segmentation, targeting, etc
  • Analytical aptitude and data-oriented approach / thinking. Proficient with Microsoft Excel. Knowledge of Google Analytics and HTML is a plus
  • Excellent verbal and written communication skill
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