Lead Generation Analyst
13h ago

About the Job :

As a Lead Generation Analyst, you will be building a strong and dynamic freight sales funnel by generating new leads in the functions of logistics, operations, and transportation across different industries and market segments in the US through targeted web search, using a variety of tools and methods.

You will ensure prompt real-time support is provided to the sales team to help achieve the quarterly and yearly freight sales targets.

Additionally, you will be recording all data in the CRM for reporting and analysis to help achieve maximum operational efficiency.

Responsibilities :

  • Bachelor’s / Master’s degree in Business Management
  • Specialization in Supply Chain Management in either degree is preferred
  • 2-3 years of experience in research and / or data analysis
  • Experience in the freight industry is highly preferred
  • Experience using CRM software such as Salesforce
  • In-depth understanding of Microsoft Office, with advanced knowledge of Excel
  • Ability to learn quickly and manage multiple priorities and / or projects
  • Experience dealing with quick deadlines
  • Exceptional research skills
  • Excellent organizational and analytical skills
  • Taking initiative in all tasks and showing ownership of work
  • Knowledge of the freight / transportation industry
  • Self-driven and motivated with the right attitude to work collaboratively in a team
  • Qualifications :

  • Conduct primary / secondary research using a variety of online sources
  • Follow up and qualify contacts from various online directories and search tools
  • Prospecting for new clients and identifying key decision makers
  • Real time support and escalated response to special requests at any time of the day
  • Market research feedback about the prospect companies with respect to their freight span, size, revenue generation, etc.
  • Geofencing the targeted locations of the warehouses for the directed leads
  • Providing real time support to intra-business operations teams as well as support departments for research based tasks and special requests
  • Any other duties as may be requested from time to time by your Line Manager
  • As an equal opportunity employer, we are committed to diversity in the workforce. In accordance with applicable law, we prohibit discrimination against any applicant or employee based on any legally recognised basis, including, but not limited to;
  • race, color, religion, sex (including pregnancy, lactation, childbirth or related medical conditions), sexual orientation, gender identity, age (40 and over), national origin or ancestry, physical or mental disability, genetic information (including testing and characteristics), veteran status, uniformed service member status or any other status protected by federal, state or local law.

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