Senior Digital Performance Marketing Specialist
5d ago

Who We Are :

KeepTruckin is on a mission to modernize the trucking industry. With the leading fleet management platform, we are bringing trucks online and fundamentally changing the way freight is moved on our roads.

We see our hard work rewarded in tangible ways every day and we believe that intelligence is most powerful when paired with humility.

We’re motivated by the opportunity to impact and improve every facet of a trillion-dollar industry that touches everyone’s lives.

KeepTruckin is proud to be a Forbes Cloud 100 company, a 2020 Career-Launching Company by Wealthfront and named a Forbes Best Startup Employer 2020.

About the Role :

KeepTruckin's marketing team is growing quickly and this role will be critical to helping us scale our display and video campaigns.

You will take the lead on managing our display and video campaigns and rapidly deploy and measure tests.

What You'll Do :

  • Manage KeepTruckin's Display and Video campaigns
  • Optimise ad messaging, creative, and audiences on a daily basis
  • Experience using Google Display 360 & YouTube
  • Track and be accountable for the ROI of a 1 million+ dollar budget
  • What We're Looking For :

  • 5+ years display and video campaign management experience
  • Proven experience managing complex campaigns
  • Proven experience testing and optimising a high volume of display and video campaigns
  • Experience with SQL, Python preferred but not required
  • An analytical skill set with a strong command of key metrics like ROAS, CAC, and eLTV
  • B2B experience preferred but not required
  • Creating a diverse and inclusive workplace is one of KeepTruckin's core values. We are an equal opportunity employer and welcome people of different backgrounds, experiences, abilities and perspectives.

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