Mindshare | Assistant Manager Research
Karachi, Pakistan
5d ago

Mindshare is an agency of GroupM, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally.

We are currently looking for an Assistant Manager Research to join us. In this role, You will need to understand the business needs of internal stakeholder, solve their problem by using data and also need to be highly analytical and able to translate data into business insights.

At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.

Reporting of the role

This role reports to : Head of Research and Business Planning

3 best things about the job :

1. Good learning ground for energetic employee who wants to expand media industry knowledge.

2. Young and like-minded colleagues working with each other.

3. Always learning innovative and interesting things in industries.

In this role, your goals will be :

In three months :

  • Knowledge of media and its related content.
  • Have an understanding of the requirements and portfolio of clients.
  • In six months :

  • You will be working with data tools to provide strategic solutions.
  • You will have started to build relationships with the key decision makers within the current pipeline.
  • In 12 months :

  • You will have an in-depth technical knowledge of the data and analytics tools and models. It will help to add value in meeting business goals.
  • Good communication relationship with internal stakeholders.
  • What your day job looks like at Mindshare :

  • Generate monthly reports with accuracy and on time.
  • Identify, analyse, and interpret media trends or patterns.
  • Responsible for consolidating all media investment and GRPs data.
  • Acquire data from secondary data sources and maintain databases / data systems.
  • Perform post-analysis of categories and provide valuable insights.
  • Work closely with vendor partners on data delivery and usage.
  • What you’ll bring :

  • Must be skilful in Microsoft Office (Excel, PowerPoint, and Outlook).
  • Good with numbers and capable to transform raw data to information.
  • Strong professional acumen, critical thinking and problem-solving skills.
  • Experience using Kantar Infosys is a plus.
  • Strong work ethic with ability to take initiative and to work independently and within a team
  • Excellent time management skills with the ability to multi-task in high pressure situations.
  • Minimum qualifications :

  • Candidate must possess at least a bachelor’s university degree in Business Administration, Statistics, Marketing or Finance.
  • Minimum 1-2 years of experience in media / marketing research and analytics.
  • More about Mindshare

    We were born in Asia in 1997, a start up with a desire to change the media world. Now we are a global agency with more than 7,000 employees in 116 offices across 86 countries, operating as one team -

  • We believe that in today’s world, everything begins and ends in media. We aim to be our clients’ lead business partner, to grow their business, and drive profitability through adaptive and inventive marketing.
  • We do this through speed, teamwork and provocation and by operating as a network of networks rather than a rigid hierarchy.

    We create new things and have fun doing it. Whenever and wherever you join us, you open a door to opportunities in any and of all aspects of media, technology and innovation.

    We will support you, recognize you and reward you, making Mindshare the place where you do the best work of your career.

    Mindshare APAC has won 500 awards in the last year alone, including Agency Network of the Year 2017 by both the MMA SMARTIES™ and Campaign Asia for the fifth and third consecutive year, respectively.

    Mindshare is part of GroupM, the media investment management arm of WPP, the world’s leading communications services group.

    To learn more about Mindshare and our philosophy of Original Thinking, visit us at and follow us on Twitter and and .

    About Pakistan

    The Pakistani media and entertainment industry expected growth in 2018 is 10%. The introduction of 3G and 4G along with a Cellular Mobile Tele-

    density of 70.83% makes Pakistan’s an exciting market with enormous potential. The rapidly increasing 45 million user internet subscriber-

    base with a 50mn broadband subscriber base (24.5% penetration) shows an optimistic growth for any media and advertising professional.

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