Media Planner - Digital
Pakistan, Pakistan
6d ago

Position at Maxus

Maxus is an agency of GroupM, world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally.

We are currently looking for a Digital Lead to join us. In this role, you will entail devising digital strategies for a portfolio of brands, working with globally renowned publishers, and continuously innovate in the growing digital industry.

At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.

Reporting of the role

  • This role reports to : General Manager - Digital
  • 3 best things about the job :

  • You get to work some of the largest clients in the country.
  • Get to work closely with top publishers such as Google & Facebook.
  • Get to explore new digital platforms for your campaigns.
  • In this role, your goals will be :

    In three months :

  • Assisting Senior Media planner in managing the client expectations on regular deliverable.
  • Assisting Senior Media Planner in managing the client and bring in new digital ideas for the client / brand portfolio.
  • In six months :

  • Assisting in setting the digital way-forward for brand.
  • New platform exploration and develop connected platform digital media solutions.
  • Assisting Senior Media Planner to pitch for new businesses.
  • In 12 months :

  • Emerged as the go-to person both internally and amongst client for digital solutions.
  • Become proficient in handling and resolving conflicts.
  • Showcase digital work done for awards.
  • What your day job looks like at Maxus :

  • ontribute in strategy development and share insights from the industry.
  • Develop media plans and ensure they are entered on all relevant platforms including deployment and finance.
  • Deploy aligned plans and monitor campaigns in order to ensure KPI delivery. Manage releases and ensure records are up to date on all platforms.
  • Manage day-to-day client interactions, expectations, and deliverables.
  • Coordinate with clients for execution as and when required.
  • Help senior planner in deal negotiations and coordination with partners.
  • Work closely with the client throughout entire program to maintain performance and resolve any performance issues.
  • What you’ll bring :

  • Keen interest in Digital and digital trends.
  • Strong oral and written communication skills / presentation skills.
  • Google Certified, (otherwise will need to be certified before the end of probation).
  • Minimum qualifications :

  • Must be an BBA / MBA from a reputable university of equivalent.
  • 2-3 years’ experience in digital planning / marketing / media.
  • About Maxus

    Maxus builds innovative plans that result in consumer actions for our client’s brands through our passion, agility, collaboration & entrepreneurial culture.

    It’s our consumer centric focus, innovation in channel application and market leading leverage that helps to differentiate us in any of the markets that we operate in around the globe.

    We bring all of this to life through our talented people, our unique ways of working, our tools and data pipes that fuel truths, ideas and recommendations based on achieving business not media objectives.

    We love what we do, we do what love and we hope you will to. To find out more, please visit us at .

    About Pakistan

    The Pakistani media and entertainment industry expected growth in 2018 is 10%. The introduction of 3G and 4G along with a Cellular Mobile Tele-

    density of 70.83% makes Pakistan’s an exciting market with enormous potential. The rapidly increasing 45 million user internet subscriber-

    base with a 50mn broadband subscriber base (24.5% penetration) shows an optimistic growth for any media and advertising professional.

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