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Job Type :
Full Time / Permanent
Minimum Bachelors Degree in Marketing
PKR 80,000-PKR 120,000
Our client is looking for Google AdWords and Facebook ads experts with at least 5 years of experience managing and executing campaigns.
Candidates should be expert in search, display and YouTube ad campaigns. Ability to do keyword research and optimize campaigns.
Retargeting and remarketing campaigns while identifying appropriate audience and research is required. Proven record of working on high budget campaigns directly.
Thorough knowledge of Google AdWords, Google Tag Manager, Google Analytics is required.
Experience working with Facebook business manager and launching all sorts of campaigns specially conversion-based campaigns and working with Facebook pixels.
Proficient in the below tools
Facebook Business manager
Execute tests, collect and analyse data, identify trends and insights in order to achieve maximum ROI in Google AdWords and Facebook campaigns
Track, report, and analyse website analytics and PPC, Facebook ads initiatives and campaigns
Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
Optimize copy and landing pages for paid search engine marketing campaigns and Facebook conversion campaigns
Perform ongoing paid keyword discovery, expansion and optimization
Research and analyse competitor advertising links
Proven SEM and Facebook Ads experience
Handling decent budget for various international campaigns preferably in UAE
Well-versed in performance marketing, conversion, and online customer acquisition
Up-to-date with the latest trends and best practices in search engine marketing
Experience with website analytics tools
Strong analytical skills and experience generating SEM reports
Familiarity with A / B and multivariate experiments