PPC Specialist
Mushawarsolutions
Karachi, Sindh, PK
4d ago
source : WHATJOBS

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Job Type :

Full Time / Permanent

Qualifications

Minimum Bachelors Degree in Marketing

Offered Salary

PKR 80,000-PKR 120,000

Job Description

Our client is looking for Google AdWords and Facebook ads experts with at least 5 years of experience managing and executing campaigns.

Candidates should be expert in search, display and YouTube ad campaigns. Ability to do keyword research and optimize campaigns.

Retargeting and remarketing campaigns while identifying appropriate audience and research is required. Proven record of working on high budget campaigns directly.

Thorough knowledge of Google AdWords, Google Tag Manager, Google Analytics is required.

Experience working with Facebook business manager and launching all sorts of campaigns specially conversion-based campaigns and working with Facebook pixels.

Proficient in the below tools

Analytics

Facebook Business manager

SemRush

Execute tests, collect and analyse data, identify trends and insights in order to achieve maximum ROI in Google AdWords and Facebook campaigns

Track, report, and analyse website analytics and PPC, Facebook ads initiatives and campaigns

Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies

Optimize copy and landing pages for paid search engine marketing campaigns and Facebook conversion campaigns

Perform ongoing paid keyword discovery, expansion and optimization

Research and analyse competitor advertising links

Skills

Proven SEM and Facebook Ads experience

Handling decent budget for various international campaigns preferably in UAE

Well-versed in performance marketing, conversion, and online customer acquisition

Up-to-date with the latest trends and best practices in search engine marketing

Experience with website analytics tools

Strong analytical skills and experience generating SEM reports

Familiarity with A / B and multivariate experiments

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