Channel Marketeer - Prof
Signify
Karachi, Pakistan
3d ago

Your responsibilities & requirements

As a Channel Marketeer - Prof , you will be required (but not limited) to do the following :

OPERATIONAL

  • Drives channel segmentation
  • Drives consistent channel strategy and in store / shopper marketing activities
  • Supports channel offer optimization
  • Collaborates with marketing, sales and channel / account management to define and deliver tools and programs that are effective, sustainable, scalable and measurable.
  • Leads partner-related launch efforts for products, services and platforms.
  • FINANCIAL

  • Manages revenues and IGM targets within the assigned Channel
  • Develops metrics, forecasts, analyzes, and reports monthly on channel marketing spend and return by account. Adjust plans & objectives when appropriate.
  • CUSTOMER

  • Designs Channel activities and programs focused on Channel market needs
  • Defines operating principles and rules of engagement with customers
  • PEOPLE

  • Drives cross functional collaboration, strategic focus and organization agility.
  • Influences a winning spirit, embedding our culture in the channel sales teams.
  • Key Requirements :

  • 5+ years of responsible role in any combination of technology marketing, channel marketing, or channel sales roles in B2B / B2C domains.
  • Ideally, these roles would have been with established organizations with an emphasis on low cost / high value technologies.

  • 5+ years in market / customer facing operations involving different go-to-market models
  • 3+ years in managing design and production of channel-specific marketing support materials with ability to maintain creativity and professionalism in a fast-paced, rapidly changing environment.
  • Demonstrated understanding of business operations, marketing principles and management skills and techniques.
  • 3+ years of direct people management experience
  • QUALIFICATION :

  • Bachelor degree in tech Science, Business Administrations in marketing / sales or a related discipline
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