Your responsibilities & requirements
As a Channel Marketeer - Prof , you will be required (but not limited) to do the following :
Drives channel segmentation
Drives consistent channel strategy and in store / shopper marketing activities
Supports channel offer optimization
Collaborates with marketing, sales and channel / account management to define and deliver tools and programs that are effective, sustainable, scalable and measurable.
Leads partner-related launch efforts for products, services and platforms.
Manages revenues and IGM targets within the assigned Channel
Develops metrics, forecasts, analyzes, and reports monthly on channel marketing spend and return by account. Adjust plans & objectives when appropriate.
Designs Channel activities and programs focused on Channel market needs
Defines operating principles and rules of engagement with customers
Drives cross functional collaboration, strategic focus and organization agility.
Influences a winning spirit, embedding our culture in the channel sales teams.
Key Requirements :
5+ years of responsible role in any combination of technology marketing, channel marketing, or channel sales roles in B2B / B2C domains.
Ideally, these roles would have been with established organizations with an emphasis on low cost / high value technologies.
5+ years in market / customer facing operations involving different go-to-market models
3+ years in managing design and production of channel-specific marketing support materials with ability to maintain creativity and professionalism in a fast-paced, rapidly changing environment.
Demonstrated understanding of business operations, marketing principles and management skills and techniques.
3+ years of direct people management experience
Bachelor degree in tech Science, Business Administrations in marketing / sales or a related discipline