Social Media Executive
BlueEast
Lahore, PB, pk
3d ago

Job Description

Job Responsibilities :

  • Responsible in the creation and implementation of digital marketing and PR strategy and tactics with specific focus on social media.
  • Creates, develops & manages BluesEast & ART pages / Accounts on all social media platforms such as LinkedIn, Instagram, twitter, YouTube, tiktok and Facebook to increase the visibility of company’s social content.
  • Implements a content editorial calendar to manage content and to plan specific & timely marketing campaigns through all mediums of social platforms specific individual platform’s community guidelines.
  • Administers the creation and publishing of relevant, original, high-quality content (for all channels and ads).
  • Develops creative content and promotional material for various marketing campaigns; not limited to press releases, blogs, websites, social media, brochures, and other correspondence
  • Creates a regular publishing schedule and promotes content through social advertising.
  • Leverages the right tools to manage the content.
  • Integrates all channels of marketing (social media, SEO, content marketing, email, digital marketing).
  • Maintains the marketing calendar for all digital marketing activities.
  • Opens discussions on the social media platforms on the hot trends and topic relevant to the industry in line with Company’s branding strategy.
  • Responsible to edit images and video contents for social media postings.
  • Strategies , develops and overseas production of video content for website and social media

    responsible for creating and administering content on all social media platforms, such as Facebook, Instagram, and Twitter, to build an audience and ensure relevant audience engagement.

  • Analyses Page Insights and creates audiences for social advertising. Ensures highest engagement on all social media platforms.
  • Monitors and develops reports on industrial trends and activities within social media space.
  • Ensures content adheres to the company’s Marketing Policies.
  • Measures and reports performance / results of all digital marketing campaigns.
  • Stay current with emerging opportunities in the digital marketing world.
  • Reviews web analytics and ad words campaigns on an ongoing basis and generate monthly reports regarding site traffic.
  • Attend event where social media coverage is required.
  • Perform all other duties that are assigned by the supervisors
  • Requirements :

  • Demonstrated background in content management, creative writing, technical writing, advertising concerting, social media, print, media negotiations, and digital advertising.
  • Advanced skills in Microsoft PowerPoint, Excel, Office 365 / Skype, and Word; and basic skills or knowledge of Photoshop, Illustrator and InDesign.
  • Excellent written and verbal communication
  • Ability to work on multiple projects at one time, work under pressure and to deadlines.
  • Requirements

    Requirements : Demonstrated background in content management, creative writing, technical writing, advertising concerting, social media, print, media negotiations, and digital advertising.

    Advanced skills in Microsoft PowerPoint, Excel, Office 365 / Skype, and Word; and basic skills or knowledge of Photoshop, Illustrator and InDesign.

    Excellent written and verbal communication Ability to work on multiple projects at one time, work under pressure and to deadlines.

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