Email Marketing Executive
Birmingham Innovations Ltd
Islamabad, Rawalpindi, Islamabad, Pakistan
4d ago
source : Mustakbil

Job Description

Are you an experience Email marketing executive? Do you also have experience with Klavio? This opportunity is for you.

This role is an excellent opportunity for marketer who is looking to take the next step in their career. The candidate must have a great wealth of knowledge within ecommerce and marketing.

Responsibilities :

  • Manage the email and social content calendar
  • Create exciting email content and engaging social copy
  • Ensure all copy and messaging is consistent and in line with company brand guidelines
  • Responsible for the management and growth of the email database and social channels
  • Monitor, track and analyse, providing weekly reporting and analysis on channel performance
  • Aid in continual customer and competitor research
  • Generating A / B tests for email campaigns with an aim to improve KPIs
  • Improving email KPIs including; open rate, click through rate, conversion rate and conversions
  • Improving social KPIs including; engagement, followers, traffic, conversion rates and conversions
  • Maintain a strong focus on driving relevant traffic to the websites and increasing conversions
  • If this sounds interesting, we look forward to hear from you.

    Job Specification

  • Minimum of 2-3 years within a similar role
  • Experience with Klavio
  • Good understanding of using customer data and within GDPR guidelines and segmenting
  • Excellent copywriting skills
  • Analytical skills with working knowledge of excel
  • Strong attention to detail
  • Highly organised
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