GTM Optimization Manager - South
Pepsi
Karachi, PK
5d ago

ACCOUNTABILITIES

  • Execute the GTM transformation journey nationally with Franchise in collaboration with Bottlers
  • Work with the Bottlers team to design new systems and processes that enable effective execution of business strategies in the market
  • Drive secondary sales accuracy roll out across Franchise markets
  • Roll out HHT across Franchise markets
  • Drive productivity in the GTM system through Route Re-engineering, route capacity enhancement, split routes, Pre-Sell Routes etc.
  • leading to improved execution

  • Work with FOBO partners and their GM Sales on Distributor Consolidation and identification of locations for Hub & Spoke and its effective execution
  • Conduct regular health checks of the new GTM and Distribution network and identify gaps to further improve the processes and systems
  • Define GTM strategy based on learning’s from the pilots
  • Coach and train Franchise Bottlers Sales leaders in effective design and implementation capabilities
  • Lead the development of plans needed to maintain our competitive edge in terms of GTM in Franchise.
  • Roll out PepsiCo best practices
  • Share Best practices and develop joint road map for driving Sales Automation
  • Build right GTM mosaic and support snacks sales and bottlers teams in distributor transformation
  • Build programs for driving distribution excellence for bottlers
  • Process re-engineering to best match digital routing challenges.
  • Drive annual productivity
  • Drive effective on ground execution of Brand and Innovation Calendar
  • Qualifications / Requirements

    Qualification :

    Master’s in Business Administration

    Competencies :

  • Excellent communication, interpersonal, influencing and persuasion skills
  • Ability to collaborate and work with the location sales teams
  • Strategic thinking
  • Resilience and maturity
  • Decision making
  • Negotiation skills
  • Interpersonal skills
  • Experience :

  • 8-10 years Go-to-Market or trade marketing experience in leading Multinational FMCGs
  • Relocation Eligible : Eligible for Standard Relocation

    Job Type : Regular

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