The Company :
Constellation HomeBuilder Systems (CHS) is the leading software provider exclusively focused on the homebuilding industry.
Our comprehensive suite of homebuilding software solutions range from production and accounting, new home sales and marketing, home warranty and service and home builder website solutions.
Our company is the fastest growing and most successful provider of fully integrated information management solutions for homebuilders.
Our team is composed of experienced and motivated self-starters who enjoy the thrill of working in a fast-paced environment.
Our parent company is Constellation Software Inc., a well-capitalized, publicly traded company that specializes in vertical market software.
Join our team for the benefit of working with a medium sized company while enjoying the support and opportunity of being part of a large organization.
The Position :
We are looking for a dynamic tech-savvy marketing professional to manage our digital marketing campaigns, with focus on email marketing, CRM and marketing automation, website management and SEO.
The successful candidate will have experience in digital marketing and demand generation. This person will be supporting two Marketing Managers for any digital campaign needs and will be reporting directly to VP of Marketing.
Manage the marketing automation platform including drip programs, email campaigns, prospects, reporting, automations, and all other platform components
Assume full administrator responsibilities for managing Salesforce database supporting all sales and marketing needs
Create / update HTML emails, online webpages, responsive templates and forms
Grow new leads, including marketing-qualified leads, by converting site traffic through calls- to-action, landing pages, and lead generation content
Create / update website pages, landing pages, etc. as needed.
Optimize lead nurturing processes through email, content, and social channels
Research and manage digital banner ads with different media channels.
Assess website traffic and analytics to ensure optimal website performance, content consumption, organic search listings, user experiences and conversions
Research and implement SEO best practices; manage AdWords account and campaigns
Bachelor's Degree in Business or Marketing is preferred
3+ years of experience in digital marketing, demand generation, social media
Deep insight and passion for marketing analytics
Experience with CRM (Salesforce preferably) and marketing automation systems such as Marketo, Pardot or Hubspot
Experience using CMS, HTML, Google AdWords and Google Analytics
Excellent verbal and written communication skills
Strong project management skills
Attention to detail and timelines
Self-motivated team player, willing to take initiative
Knowledge of the residential construction industry and / or software industry an asset
Exciting Benefits we offer :
Medical Coverage Self & Dependents
Parents Medical Coverage
Employee Performance-based bonuses
Home Internet Subsidy
Profit Sharing Plan Tenured Employees Only
Child Care Facility
Company Provided Lunch / Dinner
Professional Development Budget
Recreational area for in-house games
Sporadic On-shore training opportunities
Friendly work environment