About Dun & Bradstreet :
Established in 1841, D&B is the world’s leading source of business information and insights, enabling companies to Decide with Confidence®.
Dun & Bradstreet South Asia Middle East Ltd. (D&B SAME) is responsible for the Dun & Bradstreet business in 71 countries across the Middle East, South Asia, Africa and the Indian Ocean / Pacific Islands regions.
Job Overview :
This position will be based out of Karachi.
Write creative marketing copy to promote our products / services.
Coordinate the creation of digital content (e.g website, blogs, press releases, whitepapers, brochures etc.).
Create and maintain a content calendar.
Conduct keyword research identify organic keywords for SEO optimization.
Promote blogs on social media and discussion forums for back linking.
Write content for campaigns including social post, online ads, email and landing pages.
Create web pages including product pages and other service pages.
Measure content performance and analyze published content using Google Analytics, other tools and recommend improvements.
Required Skills and Personal Attributes :
Extremely creative and be able to generate fresh content
Paying attention to detail and delivering activities on time.
High degree of proficiency in MS Office Suite (PowerPoint, Word).
Ability to work with teams in a time-line driven high pressure environment.
Sound time management skills
Self-driven with a high level of motivation and energy; a strong can do’ attitude; ability and willingness to work in a dynamic set-up with maturity and flexibility.
Leading multiple tasks and activities at a time.
Experience doing research using multiple sources
Excellent writing and editing skills in English
Preferred Experience and Background :
Minimum graduate (English or Journalism or related field)
Minimum experience of 3-5 years in content / copywriting preferably B2B or technology industry
Market competitive remuneration package.
Requirements : Minimum graduate (English or Journalism or related field). Minimum experience of 3-5 years in content / copywriting preferably B2B or technology industry.