Business Manager
Mindshare
Karachi, Pakistan
5d ago

Description

Position at Mindshare

Mindshare is an agency of GroupM, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally.

We are currently looking for a Business Manager to join us. In this role, you will be responsible for to build and maintain successful relationships with the brand teams, marketing managers and be in day-to-day contact with the assigned brand team as well as client senior staff / executives.

They will also aid in the training of new and junior level department staff. Business Manager will work closely with the Marketing Managers and other executives, acting as media experts on all projects as required.

You would have to track record of building and maintaining successful client relationships with day-to-day client contacts as well as client senior staff / executives.

At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.

Reporting of the role

This role reports to Associate Director - Mindshare

3 best things about the job :

  • Client that likes to be hands on and wants to learn more.
  • Have fun while working.
  • Be part of a team that works and plays together.
  • In this role, your goals will be :

    In three months :

  • Build a rapport with the immediate team.
  • Establish relationships with media vendors.
  • Ensures all processes employed by the team are compliant.
  • In six months :

  • Monthly meetings to be run and executed by you.
  • Has made or developed any changes that will impact any buying performance to the clients.
  • Clear and concise communication skills written and verbal.
  • In 12 months :

  • Having started to develop skills for the next level.
  • Understand and developing negotiations on behalf of the client.
  • Demonstrates selling skills with the ability to sell in media plans / additional internal initiatives to clients.
  • Achieving the given KPI's given by immediate supervisor.
  • What your day job looks like at Mindshare :

  • Responsible for complete portfolio for media deliveries as well as company KPIs.
  • Act as the primary media expert for assigned clients and client service team, including planning and buying of media. Contribute to media strategy development on other client teams as needed.
  • Maintain and develop responsive working relationships with all the stake holders of the business to identify potential opportunities
  • Acquire comprehensive understanding of client overarching marketing objectives.
  • Review quarterly / semi annual & annual category reviews.
  • Ensure timely deliverables of the deadlines for e.g. Annual Media Strategy Presentations (MRG), Monthly Post Buys.
  • Review campaign analysis directly relevant to optimization and / or planning and buying decisions.
  • Analyze multiple sources of external data to assist in planning and buying decisions. Utilize both digital and traditional data sources.
  • Help develop new hire training, as well as department-wide continuing education programs. Actively mentor new employees and encourage shared learning across the department.
  • Work cross-functionally with client management team and Account Directors as needed.
  • Review campaign analysis directly relevant to optimization and / or planning and buying decisions.
  • Analyze multiple sources of data to assist in developing a plan of action for the brand
  • Recommend on periodic basis any new media vehicles (Non Tv) and devise strategies.
  • What you’ll bring :

  • Clear and solid understanding of the business
  • Mentor and train new Media Planners
  • Ensure quality control of media deliverables to Client.
  • Minimum qualifications :

  • Must be a BBA / MBA from a reputable university of equivalent.
  • Must have an experience of at least 4-6 years.
  • More about Mindshare

    We were born in Asia in 1997, a start up with a desire to change the media world. Now we are a global agency with more than 7,000 employees in 116 offices across 86 countries, operating as one team - .

    We believe that in today’s world, everything begins and ends in media. We aim to be our clients’ lead business partner, to grow their business, and drive profitability through adaptive and inventive marketing.

    We do this through speed, teamwork and provocation and by operating as a network of networks rather than a rigid hierarchy.

    We create new things and have fun doing it. Whenever and wherever you join us, you open a door to opportunities in any and of all aspects of media, technology and innovation.

    We will support you, recognize you and reward you, making Mindshare the place where you do the best work of your career.

    Mindshare APAC has won 500 awards in the last year alone, including Agency Network of the Year 2017 by both the MMA SMARTIES™ and Campaign Asia for the fifth and third consecutive year, respectively.

    Mindshare is part of GroupM, the media investment management arm of WPP, the world’s leading communications services group.

    To learn more about Mindshare and our philosophy of Original Thinking, visit us at and follow us on Twitter and and .

    About Pakistan

    The Pakistani media and entertainment industry expected growth in 2018 is 10%. The introduction of 3G and 4G along with a Cellular Mobile Tele-density of 70.

    83% makes Pakistan’s an exciting market with enormous potential. The rapidly increasing 45 million user internet subscriber-base with a 50mn broadband subscriber base (24.

    5% penetration) shows an optimistic growth for any media and advertising professional.

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