Position at Wavemaker
Maxus is an agency of GroupM, worlds largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally.
We are currently looking for a Media Planner - Digital to join us. In this role, you will be responsible for work closely with General Manager - Digital GroupM Pakistan and regional teams to devise digital strategies for a portfolio of brands as well as aligning and identifying new revenue streams.
At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.
Reporting of the role
This role reports to General Manager - Digital
3 best things about the job :
You get to work some of the largest clients in the country.
Get to work closely with top publishers such as Google & Facebook.
Get to explore new digital platforms for your campaigns.
In this role, your goals will be :
In three months :
Understand and manage client expectations and work on deliverables
Independently manage the client and bring in new digital ideas for the client / brand portfolio.
In six months :
Setting the digital way-forward for brands, setting the digital direction.
New platform exploration and develop connected platform digital media solutions.
Successfully pitch for new businesses.
In 12 months :
Emerged as the contact person both internally and amongst clients for digital solutions.
Become the team lead on the account.
Showcase digital work done for awards.
What your day job looks like at Maxus :
Develop and lead digital strategy and introduce innovative executions.
Liaise with media partners to align objectives and strategies and provide input in negotiating and implementing digital media solutions.
Oversee execution of media plans and help with implementation of new platforms. Be responsible for monthly spending.
Develop reporting standards and track overall progress and target achievement.
Maintain client relationships and drive digital agenda with client teams.
Explore new platforms and maintain relationships with existing partners to get best deals as well as introduce new opportunities.
Maintain client and partner relationships at appropriate levels.
What youll bring :
Google Certified, (otherwise will need to be certified before the end of probation).
Keen interest in digital and digital trends.
Strong oral and written communication skills / presentation skills and interpersonal skills.
Go getter with a keen nature.
Proven ability to take initiative, set priorities, meet deadlines, and manage multiple streams of work.
Excellent time management skills with the ability to multi-task in high pressure situations.
Demonstrated leadership abilities, especially with cross-disciplinary efforts.
Minimum qualifications :
Candidate must possess at least a Masters degree in Business Administration, or Marketing.
2 to 4 years exposure to experience in digital planning / marketing / media.
Wavemaker is a billion dollar-revenue next generation agency that sits at the intersection of media, content and technology.
We are obsessed with the customer's purchase journey and is what connects our mission directly to our clients business challenges.
We invented WM Momentum, the world's most comprehensive study into how people make purchase decisions and have conducted over 375,000 surveys in 70 markets and across more than 30 categories.
We are a business that is powered by the creativity and curiosity of our 8,500 people in 90 countries, united by our PACED values.
We are a part of GroupM, WPPs global media investment management company.
For more information, go to
The Pakistani media and entertainment industry expected growth in 2018 is 10%. The introduction of 3G and 4G along with a Cellular Mobile Tele-density of 70.
83% makes Pakistans an exciting market with enormous potential. The rapidly increasing 45 million user internet subscriber-base with a 50mn broadband subscriber base (24.
5% penetration) shows an optimistic growth for any media and advertising professional.