Position Title : Senior Associate - Restaurant Marketing Operations
Company : foodpanda
Department : Operations
Location : Karachi,Pakistan
About The Job
This is an exciting position that will act as a bridge between the marketing department and restaurant Ops team. You will be the voice of the vendor with regards to the marketing / merchandising requirements.
You will be responsible to come up with new out of the box ways to market / brand the restaurants with a positive ROI.
Act as bridge between vendors and local marketing team to solve vendor marketing problems and solutions on priority
Liaison with vendor experience teams and adjust marketing campaigns and strategies as needed in response to NPS, collected data and other feedback
Adopt global marketing assets and promotional material to the local market and customizing it to help in the restaurant marketing
Researches and analyses market trends, demographics, pricing schedules, competitor restaurant tactics, and other relevant information to form marketing strategies
Develops, coordinates, executes marketing campaigns and manage budget for assigned vendor accounts as per their categories
Understanding of ROI requirements of executed campaigns and ability to present detailed metrics and recommendations to the management.
Works with local marketing team to develop detailed marketing plans for all media channels and sales teams
Bring in innovative ideas to drive visibility of foodpanda registered vendors offline to win the streets’ that also helps in generating restaurant acquisitions
Bachelor's or Master’s Degree in Business Administration or relevant.
Has an acute sense of responsibility and can take full ownership of the function.
You have at least 2+ years of work experience in a similar role.
You are process-oriented and data-driven
Experience with Microsoft Office, especially Excel, or Google equivalents
Your knowledge of the internet and e-commerce sector is solid
You are driven and ambitious.
Highly-analytical with strong attention to detail.
Excellent organizational and follow up skills.
Ability to work in a collaborative and cooperative team setting, with numerous interaction with internal and external customers.
A little About Us
We are fast, like mind boggling fast! So if you’re someone who loves ever changing goals and loves optimization, you’re the right fit for us!
We love people who can develop things from scratch, own them and then work on improving them.
We love what we do, and we don’t rest until we’ve achieved our targets. So if you’re also someone who is driven until the dream is achieved, come join us!