Performance Marketing Specialist
TekRevol
Karachi, sindh, PK
4d ago

About Tekrevol:

Tekrevol is a leading mobile app development company dedicated to providing businesses with reliable technological solutions. We have helped countless entrepreneurs achieve their goals and drive results by creating top rated mobile apps and websites.

As a global company, our aim isn’t just to create digital solutions but to help businesses achieve sustainable growth and scalability. Our teams and networks stretch across the United States, and have extended its reach to Ukraine & the Middle East.

 

Shift Timings: Night - 6pm-3am

Responsibilities

  • Participate in forming effective paid search strategies
  • Launch and optimize various PPC campaigns
  • Oversee accounts on search platforms (e.g. Google AdWords, Bing)
  • Be involved in keyword selection and audience targeting
  • Monitor budget and adjust bids to gain better ROI
  • Track KPIs to assess performance and pinpoint issues
  • Produce reports for management (e.g. dashboards)
  • Write attractive and concise copy for adverts
  • Suggest and develop new campaigns across multiple channels
  • Maintain partnerships with PPC ad platforms and vendors
  • Find ways to reduce risk of click fraud
  • Keep abreast of PPC and SEM trends

Requirements

  • Proven experience as a PPC Specialist or Digital Marketing Specialist
  • Experience in data analysis and reporting
  • Knowledge of SEO and digital marketing concepts
  • Familiarity with multiple platforms (e.g. AdWords, Facebook, Yahoo) is preferred
  • Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)
  • Understanding of HTML and XML is a plus
  • Proficient in MS Office (particularly Excel)
  • Excellent communication skills
  • Analytical thinking with strong math skills
  • BSc/BA in Marketing, Digital Media or a related field; AdWords certification is a plus

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