Campaigns Manager - Dark Stores
Foodpanda
Karachi
4d ago

Position : Campaigns Manager Dark Stores / Shops

Company : Foodpanda

Department : Marketing

Location : Karachi

Do you love food and convenience put together? Then you just might love Foodpanda.

Foodpanda is the leading, on-demand food delivery company in Pakistan, bringing thousands of your best loved restaurants online into your home or office - fast! We’re all about bringing on the smartest folks as we continue to grow with an all hands on deck environment and hire those who can thrive in a startup culture.

Responsibilities :

  • Plan and execute tailored and targeted local tactical and strategic campaigns, integrating regional campaign elements and content when required, to deliver growth targets.
  • Proactively recommend and support in the development and implementation of new strategies to boost volume growth, while keeping margins on target.
  • Analyze all on-going campaigns, including daily tracking of performance and budget management.
  • Execute all aspects of the life-cycle management process, from initial sourcing and market introduction to deletion.
  • Conduct and implement a competitive intelligence and market insights review process.
  • Analyze large data sets to identify consumer and market trends and suggest high impact growth strategies.
  • Develop multimedia creative / advertising content with internal and external stakeholders to drive brand awareness, sessions, new customer acquisition and orders.
  • Work with CRM and Performance teams to identify and track campaign success in delivering business objectives and analyze relevant data streams to lead improvements.
  • Requirements :

  • At least 5 years work-related experience in Campaign Management / Marketing / Category Management.
  • A relevant bachelor’s degree is mandatory, masters will be preferred.
  • Experience with E-commerce / FMCG / grocery retailers is a plus.
  • Ability to manage complexity and be comfortable with ambiguity.
  • Ability to manage multiple stakeholders - experience in a matrixed, high growth company will be valued.
  • Good communication and presentation skills.
  • Ability to work autonomously in a highly demanding and often ambiguous environment, with strong attention to detail and exceptional organizational skills.
  • How to apply :

    Send updated resume at mentioning Campaigns Manager Dark Stores in subject line.

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