SEO & Digital Marketing Lead- (Night Shift)
IT Verticals
Karachi, Pakistan
3d ago

Job Summary : We have a challenging opportunity for a dynamic and experienced SEO & Digital Marketing Lead to manage in the planning, execution and optimization of our online marketing efforts.

Candidate will be responsible for strategic planning and execution of on-page optimization and off-site promotion. The ideal candidate will have a passion for all things marketing and technology and will be well-versed in the concepts surrounding digital marketing.

Ideal candidate will work with channels like Bing Shopping and Google Products. Job Detail : Functional Area : Marketing Department Total Position : 1 Job Type : Permanent Shift : Night Shift (9PM 6AM) Education Level : Bachelors Career Level : Experienced Experience required : 3 to 5 years Require Travel : No Job Location : Karachi, Pakistan Job Description : We are looking for an SEO & Digital Marketing Lead who can manage and works to deliver effective SEO campaigns (Good knowledge of PPC campaigns will be a plus). Main Responsibilities :

  • Implement technical on-site SEO, for page and content optimization
  • Conduct keyword research and set-up keyword strategies
  • Define, plan and implement the off-site SEO strategy for our websites
  • Conduct on-site and off-site SEO competitor analysis
  • Build relevant links and take ownership of health of backlink profile, and monitor competitors’ backlink profiles
  • Strong analytical skills and experience reporting on Google Analytics and other web analytics and SEO management tools including link monitoring / evaluation tools
  • Complete weekly and monthly performance reports using programs
  • Guide the content team to produce SEO-friendly content
  • Keep up to date with the latest SEM technology, SEO updates and industry changes
  • Skills Required :

  • A degree or equivalent marketing qualification
  • At least 4 years’ experience in the field of SEO / SEM although most agencies require a lot more.
  • Experience when it comes to using tools such as Google Analytics and Google Webmaster.
  • Thorough comprehension of in-depth back link analysis
  • Excellent time management skills and the ability to priorities work.
  • A detailed understanding of PR in order to get the client’s message heard.
  • A commitment to keeping your skills and knowledge up to date.
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