Partner Marketing Specialist
Zones
Islamabad, Pakistan
3d ago

Brief Description

When it comes to IT solution providers, there are a lot of choices. But when it comes to providers with innovative and differentiating end-to-end service offerings, there’s really only one : Zones First Choice for IT. TM

Position Overview

As the Partner Marketing Specialist , you will be responsible for supporting the Partner Marketing organization in driving market growth, revenue targets, joint market development funds (MDF) and other funding investments with a particular partner or set of partners.

You will support the team to promote Zones solutions and brand positioning with and through hardware and software partners.

You will support the partner marketing organization to plan and execute growth strategies to deliver on goals and KPIs in support of brand development, higher margin focus, and customer base expansion in key target markets.

Your ability to translate complex partner technology and architectures into business-relevant solutions, collateral, and marketing initiatives will have a measurable impact on Zones, its partners, and its customers.

You’re a collaborative player who can roll up your sleeves and support cross-functional teams throughout the organization.

Key Responsibilities

Specialist-level support for all partner marketing functions :

  • Drive MDF targets with partners in collaboration with Partner Marketing Managers and product management
  • Plan, manage and execute joint marketing plans and activities to support the Partner Marketing Manager within budgetary guidelines and deadlines
  • Drive Zones’ growth goals / objectives through partners
  • Provide messaging, value proposition for partner’s product, solution as it fits into Zones’ GTM campaigns
  • Support events and training activities with partner participation and relevant content
  • Support the design and the execution of demand generation and nurture campaigns in collaboration with campaign management
  • Support field sales with partner engagement in regional / local marketing activities
  • Support to define agenda and presentation content with partners for QBRs
  • Support to execute MDF programs per marketing plan
  • Support project teams to coordinate and align on strategy and execution (Sales, PPM, Creatives, Events, and Sales Enablement)
  • Support to define, implement and report on KPIs / metrics to track Zones’ all up partner marketing performance and effectiveness
  • Understand partner’s marketing requirements and processes.
  • Help to ensure timely claiming and payment of receivables
  • Deliverables :

    Specialist-level support for all partner marketing functions :

  • Aligned marketing plan
  • Execution of marketing activity
  • Timely revenue recognition of MDF activities
  • AX management for partner activity
  • Creative briefs for content visualization
  • Marketing KPIs, PoPs per activities (i.e. ROMI)
  • Weekly update / reporting to Sr. Mgmt on progress / KPIs
  • Partner portal content contribution and development to improve marketing performance with partners as needed
  • Qualifications :

  • BA or BS in Business, Marketing or a related degree, (MS or MBA preferred)
  • 2-4 years Marketing experience in corporate environment (VAR and software industry experience preferred)
  • Experience building and driving partner marketing strategies and execution tactics
  • Good understanding of channel management, partner business, partner business models, digital transformation business drivers, ecosystem and sales drivers, emerging IT trends and their impact on the partner eco-system
  • Outstanding verbal and written communication skills, exceptional storytelling, including speeches and presentations.
  • Results-driven with a consistent record of delivering on company growth through partner management strategies
  • Ambitious, self-starter, thrives in a fast-paced, ambiguous environment, effectively manages priorities
  • Experienced in planning, strategic thinking, business savvy, execution excellence, detail-oriented
  • High integrity, excellent business decision-making skills, discretion in the management of confidential corporate information
  • As a rapidly growing global provider of IT solutions, we’ve expanded from Seattle to Sydney and beyond with reach in over 80 countries around the world.

    Today’s top brands count on Zones and our world-class partners Microsoft, Apple, Cisco, Dell, Lenovo, and more to transform their enterprises.

    To support this transformation, Zones offers products and services across four Solution Environments : Workplace Modernization, Network Optimization, Data Center Transformation, and Security Fortification.

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