Position at MediaCom
MediaCom is an agency of GroupM, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally.
We are currently looking for a Media Planner to join us. In this role, you will be responsible for all tasks and client service activities associated with an assigned brand / account.
You will act as a steward of the entire communications planning process by providing pillars for media plans, executing plan changes / maintenance of media plans.
At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.
Reporting of the role
This role reports to the Business Manager / Business Director.
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What your day job looks like at MediaCom :
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More about MediaCom
MediaCom helps brands unlock growth through media. We do this by applying our unique Systems Thinking approach to data, technology and creativity to design communication strategies that build brands and generate sales.
As part of WPP, the world's largest marketing communications services group, and part of GroupM, WPP’s consolidated media investment management arm, we have access to the richest data sets and most robust benchmarks in the business, enabling us to identify the best avenues for growth and unlock the potential in every brand.
Our success is underpinned by our long-standing belief that if we invest in our people, we’ll deliver better results not only for our teams but also for our clients.
People First, Better Results means that we invest in our people’s careers and capabilities to help grow our clients’ businesses.
In 2018, this approach led MediaCom to become the first network to hold all six major Media Network of the Year titles concurrently : Adweek, Campaign, Cannes Lions, Festival of Media Global, M&M Global and WARC Media 100.
The agency retained the WARC Media 100 title in 2019, also winning Agency of the Year (MediaCom Israel) and Campaign of the Year (Gillette I Don’t Roll on Shabbos, MediaCom Connections Israel).
MediaCom is one of the world’s leading media communications specialists, with billings of US$13.5 billion (Source : COMvergence, March 2019), employing 8,000 people in 125 offices across 100 countries.
Its global client roster includes adidas, Coca-Cola (TCCC), Dell, Mars, NBC Universal, P&G, PSA, Richemont, Shell and Sony.
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The Pakistani media and entertainment industry expected growth in 2018 is 10%. The introduction of 3G and 4G along with a Cellular Mobile Tele-density of 70.
83% makes Pakistan’s an exciting market with enormous potential. The rapidly increasing 45 million user internet subscriber-base with a 50mn broadband subscriber base (24.
5% penetration) shows an optimistic growth for any media and advertising professional.