Job purpose and key deliverables
Lead and manage effective and efficient implementation of all national and local marketing and promotional programmes, distribution plans, field force development, merchandising, trade relationship improvement and consumer engagement activities in the territory to ensure brand availability, visibility, cycle communications, image enhancement, trial generation, active trade support etc.
that would ultimately result in achievement of brand, volume and profit objectives of the area
Knowledge, Skills & Experience :
The job requires a sound educational background (fresh graduates / preferably business graduates)
Fresh graduates or individuals with 1 year functional experience in distribution & sales
Functional Knowledge & Skills :
Interpersonal Skills :
Key Success Factors :
The most important metrics by which successful performance will be judged are, for respective geographic area :
Additionally, this job holder shares accountabilities with other territories (Within the geographic area) in terms of :
Working Relationship (Internal and External) :
Working at BAT
British American Tobacco is a market leading, global organisation with a long, established history and a bright and dynamic future.
Thanks to our people we have continued to deliver growth and exceed expectations in an increasingly complex and challenging marketplace.
Our aim is to become the leading tobacco company in each of our markets by providing excellent products with confidence and responsibility expected of global consumer brands.
If you have the talent and motivation to help us succeed you’ll find we are equally committed to helping you reach your full potential too.
Pakistan Tobacco Company Limited